tag:blogger.com,1999:blog-60236248735644205352011-11-01T03:49:04.096-04:00At a time when Northeastern is competing on the national level for recognition and resources, it is critical for the University to convey its brand identity to an array of different audiences with images and messages that are concise, consistent, and easily recognized. If you have questions on the use of the Toolkit, please post them here.Messaging and Branding Toolkitnoreply@blogger.comBlogger31100tag:blogger.com,1999:blog-6023624873564420535.post-86056534372708271372009-11-09T12:10:00.001-05:002009-11-09T12:11:58.707-05:00<span style="font-family:verdana;">New images have been added to the Messaging and Branding Toolkit's image library!<br /><br /></span><a href="http://www.northeastern.edu/toolkit/downloads/imagelibrary.html"><span style="font-family:verdana;">http://www.northeastern.edu/toolkit/downloads/imagelibrary.html</span></a><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6023624873564420535-8605653437270827137?l=nutoolkit.blogspot.com' alt='' /></div>Messaging and Branding Toolkitnoreply@blogger.com1tag:blogger.com,1999:blog-6023624873564420535.post-7411005007184278112009-11-03T09:49:00.002-05:002009-11-03T10:00:38.432-05:00Northeastern University Licensing website is now available!<a href="http://www.northeastern.edu/licensing/">http://www.northeastern.edu/licensing/</a><br /><br />The purpose of Northeastern University's licensing program is to ensure that Northeastern's brand identity is properly represented on products and services marketed to the public. The licensing program is responsible for determining if a product and design are consistent with the goals and image of the University and its licensing efforts, and to ensure the quality, liability, production and distribution of products meets the University's standards.<br /><br />Please post any questions about the licensing program in the comment section!<div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6023624873564420535-741100500718427811?l=nutoolkit.blogspot.com' alt='' /></div>Messaging and Branding Toolkitnoreply@blogger.com0tag:blogger.com,1999:blog-6023624873564420535.post-53750618116963929982009-09-15T14:27:00.007-04:002009-09-16T14:18:25.306-04:00<span class="Apple-style-span" style=" line-height: 13px; font-family:Verdana;font-size:11px;"><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:small;"><br /></span></span></div><div><span class="Apple-style-span" style=" ;font-family:arial;"><span class="Apple-style-span" style="font-size: small;">We have developed a <a href="http://www.northeastern.edu/toolkit/coopcentennial.html">centennial logo as well as messaging</a> language that units can apply to print and electronic communications promoting their centennial-related events and programs. Northeastern’s message focuses on the present and future: where co-op is today, and more important, its continued evolution tomorrow. Using the co-op centennial logo properly and consistently reinforces the identity and recognition of the centennial anniversary.</span></span><span class="Apple-style-span" style="font-size: small;"><br /></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: small;"><br /></span></span></div><div><br /></div></span><div class="blogger-post-footer"><img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6023624873564420535-5375061811696392998?l=nutoolkit.blogspot.com' alt='' /></div>Messaging and Branding Toolkitnoreply@blogger.com0